The e-TQM College assigned Artaaj in February to collaborate with them on their 2nd International Congress on Quality which took place from the 6th – 9th April at the Cultural & Scientific Association in Dubai. The main purpose of the Congress was to empower and disseminate quality concepts in the Middle East.
Artaaj got involved in the beginning with promoting the conference through email campaigns and RSVP management for the two months running up to the conference. During the conference days we managed the registration process for VIP’s, speakers and delegates with ushers and hostesses. Over 550 people visited the workshops on the first day and the main inaugural sessions on the second.
Following the success of our first alliance both parties are already planning the 3rd MEQA congress for 2009.