This past month, our team donned aprons to conduct live cooking demonstrations of celebrity Chef Maria Khalifehâ€™s tasty mocktail recipes at stores across the UAE!!
Kraft food International appointed us to arrange the events to promote their Tang brand of powdered drink. Tang was used as a key ingredient in the preparation.
Artaaj managed the training of the demonstrators, arranged campaign logistics and supervised the actual shows at the store level.
Special Tang cans with a booklet of the famous recipes are widely available. The promotion will run throughout the summer.